TSI’s approach to innovation is data-led and human-centred, putting a diverse team of agile minds to work solving client issues. Our award-winning naming work, Design Thinking methodology, and NDP sprint approach provides solutions that incorporate different perspectives and a plurality of ideas. Our Innovation services include

  • Brand and product naming
  • Brand concept devlopment
  • Concept development, validation and optimisation
  • Design thinking
  • New product development
  • Sprint ideation

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