How many fad diets have you tried in the past?
If you’re like most people, probably quite a few. Today’s biggest diet hit has got to be Keto. Estimated to grow to US$20 billion by 2026, the high protein/no-carb approach has been the darling of the diet industry for a while. Although it’s been a hit in the west, is its success guaranteed in developing Asian markets, like China? In this month’s TSI Navigator™ Compass, we explore why today’s “it” diet may actually run counter to eating habits across Asia.
Read the report here.