Podcast: Joel Bacall on The Intellicast

TSI’s Joel Bacall joins hosts Adam and Brian of EMI’s Intellicast to discuss just how unique market research is in China. To hear the podcast, click here.

Podcast: Marketing New Products and Flavours to China’s Evolving Consumer

It’s no understatement to say keeping track of Chinese consumers is a tough slog. Those tasked with research, development, and staying on trend have an unenviable job. Luckily, TSI’s Joel Bacall was able to speak with other experts in the space to offer a few juicy tidbits for those trying to stay up-to-date with evolving […]

Highlights from IIeX Bangkok

The Silk Initiative’s Andrew Kuiler sat down with Priscilla McKinney, founder and President of Little Bird Marketing, to chat about their time together in Thailand at IIeX Asia-Pacific. Check out the podcast for their insights, as well as those from other market research industry leaders.